Please use this identifier to cite or link to this item:
192.168.6.56/handle/123456789/51877| Title: | Segmentation in Social Marketing Process, Methods and Application |
| Authors: | Dietrich, Timo |
| Keywords: | Segmentation |
| Issue Date: | 2017 |
| Publisher: | Springer Nature Singapore Pte Ltd |
| URI: | http://10.6.20.12:80/handle/123456789/51877 |
| ISBN: | 978-981-10-1833-6 |
| Appears in Collections: | Marketing & Management |
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