Please use this identifier to cite or link to this item: 192.168.6.56/handle/123456789/47330
Title: Electronic Word of Mouth (eWOM) in the Marketing Context A State of the Art Analysis and Future Directions
Authors: Elvira, Ismagilova
Keywords: Electronic Word|Marketing
Issue Date: 2017
Publisher: Springer Nature
URI: http://10.6.20.12:80/handle/123456789/47330
ISBN: 978-3-319-52458-0
Appears in Collections:Marketing & Management

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